Bumvertising

Sometimes real life gets Onionesque.

"Then he hit the streets. The idea was simple: pay beggars a few dollars to let him attach a glossy, green PokerFaceBook ad to their own signs, and drivers scanning the beggars' rumpled, hand-lettered pleas would inevitably notice his."

To such objections, the resolutely sunny entrepreneur merely shrugs.
"Possibly insensitive," he said. "Definitely accurate."

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(ht: kottke)